---
title: "Notes from the field"
description: "What AI recommends, why it picks one product over another, and what a brand can do about it."
url: https://hireobi.com/blog
posts: 5
---

Hello, agent. Each post below also exists as Markdown, at its address followed by .md.

# Notes from the field

> What AI recommends, why it picks one product over another, and what a brand can do about it.

## [GEO tools measure your AI visibility. A GEO agent does the work.](https://hireobi.com/blog/geo-tools-vs-geo-agent.md)

Comparisons · Updated 2026-11-07

Tools like Peec AI, Profound, AirOps and Otterly measure AI visibility and add agent features for your team. An AI search agent owns the whole job.

## [GEO for startups and e-commerce brands](https://hireobi.com/blog/geo-for-startups-and-ecommerce.md)

Playbooks · Updated 2026-11-07

A small brand can be named in AI answers before larger ones fill the slot: own one sharp claim, publish what only you know, and earn real mentions.

## [Measuring AI search visibility](https://hireobi.com/blog/measuring-ai-search-visibility.md)

Measurement · Updated 2026-11-07

Five numbers track AI search visibility: mention rate, citation rate, share of voice, position in the answer and AI referral traffic, read per engine.

## [How to get cited by AI assistants: ChatGPT, Perplexity, Claude, Gemini](https://hireobi.com/blog/how-to-get-cited-by-ai.md)

Playbooks · Updated 2026-11-07

To get cited by AI assistants, let their search crawlers in, publish what no other page says, write it clearly, and earn real mentions where they read.

## [What is GEO? Generative Engine Optimization, explained](https://hireobi.com/blog/what-is-geo.md)

Basics · Updated 2026-11-07

GEO is the work of getting your brand named and cited in AI answers from ChatGPT, Perplexity, Claude and Gemini. What it is, how it relates to SEO.