Obi for Content Engineers

Obi finds the missing pieces AI needs to recommend you, and drafts them in your voice.

hireobi.com/for/content-engineers.md
Hire for free
npm i -g @hireobi/cli

The job

You ship content as a system: briefs, pages, docs and updates. AI answers favour the piece that answers a buyer's exact question with facts.

Where it hurts today

  • Calendars built on keywords instead of buyer questions.
  • No signal on which page an AI cites.
  • Drafts that ignore what reviews and calls say.

The workflow with Obi

From the agent you already use. Each step is one command.

  • Review the questions

    Your buyers' exact questions, the brief behind every piece.

    obi questions show
  • Read the scans

    The sources each engine cited, so you see which pages win.

    obi questions results
  • Ship the next action

    The missing piece to write next, with the observation behind it.

    obi strategies
  • Get the drafts

    Pages, comparisons, FAQs and fixes, saved with their revisions for your review.

    obi harness artifact
Every feature, with its command →

Where it plugs in

  • GitHub

    Obi opens pull requests on the product's repository for the pages and docs it writes.

  • Mintlify

    Obi publishes the product's docs ready for agents, as Markdown pages with an llms.txt file.

  • YouTube

    Obi reads the demos and their transcripts, where buyers learn.

  • Reddit

    Obi reads the threads buyers trust, a source AI engines cite.

What stays in your hands

  • Obi recommends and drafts. It never publishes, sends outreach or buys anything on its own.
  • Every command that starts paid work takes your explicit yes.
  • Your secrets and the rest of your workspace stay on your machine.

Start with your own buyers' questions.

Hire for free