Obi for Heads of Growth

Obi opens AI search as a growth channel and runs it every week, with your approval at each step.

hireobi.com/for/heads-of-growth.md
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npm i -g @hireobi/cli

The job

You find the next channel before it gets crowded. Your buyers already ask AI for the best tool in your category.

Where it hurts today

  • A channel nobody on the team knows how to run.
  • Experiments with no measurement after them.
  • Results you cannot attribute.

The workflow with Obi

From the agent you already use. Each step is one command.

  • Point it at your site

    Obi reads your site, reviews and rivals, then proposes your ICP with its sources.

    /obi
  • Read the scans

    A baseline scan, then every week, so each change has a before and after.

    obi questions results
  • Ship the next action

    The next experiment, ranked by evidence, speed and effort.

    obi strategies
  • Record what shipped

    Obi keeps what changed, when and the evidence, and reads it before its next decision.

    obi strategies
Every feature, with its command →

Where it plugs in

  • PostHog

    Obi shows the visits and sign-ups that come from AI.

  • Attio

    Obi reads the won deals to find the ICP, and ties the leads AI brings to revenue.

  • Google Search Console

    Obi reads the queries, the indexing, and the impressions in Google's AI features.

  • LinkedIn

    Obi reads the buyers' and the company's own words.

What stays in your hands

  • Obi recommends and drafts. It never publishes, sends outreach or buys anything on its own.
  • Every command that starts paid work takes your explicit yes.
  • Your secrets and the rest of your workspace stay on your machine.

Start with your own buyers' questions.

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